Blog Archives

Position Your Brand To Form Singular Distinction

In this informational video, Tracey Communications president Kevin Tracey  talked about brand strategy and positioning. We welcome your comments, questions and suggestions below or you can tweet to us at @Tracey_Comm. Look forward to hearing from you.

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The “Me Generation” Shouldn’t Apply to Banks

Too many banks talk about themselves in their marketing. They claim smarter people, better customer service, better hours, more ATMs, local knowledge – and the list goes on and on. In my opinion, their “full of themselves” approach to marketing

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